Dodge Will Pay You $10 Per Horsepower To Buy A New Charger, Challenger, Or Durango


A photo of a 2023 Charger and Challenger parked on top of a Mopar logo

Image: Dodge

Headlines have lamented the not-so-gradual jump in new car prices over the past several years, but we’re finally starting to see some good, old fashioned new car discounts come back around including Dodge Power Dollars which offers buyers $10 for every horsepower that their new car produces. Unfortunately, this time the promotion excludes the most powerful versions of each car, and it only covers 2023 Challengers, Chargers, and Durangos. This national promotion is pretty tempting, but depending on how you plan to finance your new Dodge, it might be a better deal for you to take the 0 percent APR financing offer or other incentives.

The last time Dodge offered buyers Power Dollars was way back in the glorious BP (before pandemic) days of 2019, but that deal actually included Hellcat models. Despite the latest Power Dollars rebates not covering Hellcat models, this President’s Day offer is a welcomed departure from headlines documenting eye watering upcharges and price adjustments.

Dodge is also offering regional discounts on these models, including a California discount of an additional $4,250 off the price of a 2023 Durango, meaning Californians looking for a 2023 Durango R/T RWD could receive $7,850 off the price of their new SUV.

2023 Dodge Durango driving in front of a beautiful sunny desert view.

Image: Dodge

While all the models included in these offers are older designs, discounts and deals like these aren’t commonplace in our post pandemic lives, and are worth a closer look if you are in the market for a full-sized sedan, muscle car, or three-row SUV. Another benefit to these older designs is their popularity, so buyers should have no problem finding experienced repair shops or parts for these American automotive stalwarts.

This promotion is only advertised to remain in effect until February 29, so check with your local dealer to take advantage of these tempting offers on America’s last full-sized sedan, a comfortable and powerful muscle car, or a capable full-sized family SUV. Buyers won’t have the chance to buy new Chargers or Challengers for long since Dodge already ceased production at the end of 2023, and the Durango is nearing its end, too with the promise of a few more special final edition packages before it leaves the market at the end of this year.

H/T Cars Direct



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